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Testimonials

“A fellow agency entrepreneur recommended Craig’s services to me and I haven’t looked back. Craig’s hands- on counsel, motivation and deep expertise about how successful agencies work helped me to innovate our business model. I have a clearer sense of where we need to go, I’ve made substantial changes to our operations, and Craig is right there to keep me accountable every step of the way.”

“I’ve had the privilege of working with Craig as a business coach for almost two years. His knowledge and experience of building and running a digital agency coupled with his ability to draw from his experience to create context and valuable insights in his coaching work with me was invaluable. I found Craig to have enormous empathy, insight and intelligence. I cannot recommend him enough. ”

“Craig has the track record to provide consistent and experienced objectivity, a different perspective or helping you see a problem from a new angle is critical. He has done it before and deals with many companies facing similar problems which allows for a broader place of knowledge and trends. Our business is in a significantly better position now than it was before Craig’s involvement and there is no doubt a lot of that transformation happened because of him. No SME should exist without a coach and you can’t do better than Craig.”

Instructor

Bio

Craig Rodney is a marketing agency coach, with a penchant for profit and growth coaching. In 2002, at the tender age of 26, Craig started a technology-focused public relations agency that merged and eventually morphed into Cerebra, Africa’s largest social media marketing agency. In 2013, Craig and his business partner sold Cerebra to WPP, and at the end of 2016, Craig exited. After a year of mental and emotional recovery, Craig was drawn back into the agency space when he was approached by a small agency asking for help. Since then, Craig has coached over 100 agencies worldwide, many through their own exits. In 2022, Craig launched his Agency to Exit coaching program to complement his private agency coaching. The 10-week program is focused on helping agency owners drive immense value into their businesses before exiting and makes agency owners want to keep their businesses.

Craig Rodney