Agency to Exit
Learn to double the value of your agency in preparation for a high-value exit.
Explain how different pricing options might be valuable to different segments of your audience.
Regular price
Introduction the program
Meet your coach
The program learning objectives
Failure point questionnaire
Failure point identification
Exit goal setting
Introduction to Module 2
Core components of agency value
Introduction to PE value
Different types of exits
The basics of an exit
Self-scoring current valuation
Self-scoring valuation questionnaire
Agency valuation models
Introduction to Module 3
The rule of 60 / 20 / 20
Start | Stop | Delegate | Build
The theory of stock
Finding your absolute truth
Allocating stock loss
Client health reports
Personal emotional health
Introduction to Module 4
Stock loss recovery
Threats to your profit margin
Profit first behaviours
Pricing for profit
The negotiation triangle
The Love Hate Matrix
Abundance and scarcity
Abundance thinking
Introduction to Module 5
The difference between marketing and sales
Improving your future revenue opportunity
Leads mean revenue
Lead generation marketing
Optimizing for revenue
Develop a love for selling
Introduction to module 6
Recap of PE value
The two voices on PE value
The visionary
The auditor
Your PE is negotiated
Always have two buyers